Broadhead Equipment: A Family Business with a Family Atmosphere

Words by Elizabeth Gillott | Images by Ryan McGill

It all started with a service truck, a couple of engines to rebuild, and a dream.

In March 2019, Jordan, Alex, and Richard Broadhead joined forces to establish Broadhead Equipment – a venture that has flourished ever since. Located on Main Street in Sumiton, Alabama, Broadhead Equipment swiftly rose to become one of the region’s most rapidly expanding tractor dealers.

At Broadhead Equipment, customers can explore a diverse range of products across three tiers, each catering to different needs. The first tier is dedicated to lawn and turf care, providing a variety of hand-held equipment. Moving up to the second tier, customers will find a comprehensive selection of tractors, attachments, and tools essential for efficient land management and property maintenance. Finally, the third tier is centered around construction, highlighting the powerful excavator as its flagship product. Broadhead Equipment proudly stocks an impressive inventory of renowned brands such as LiuGong, Kioti, Yanmar, Badboy, and Hustler, ensuring customers can access the highest quality equipment options.

“We have the lowest prices in the state on all of our lines,” Jordan explains.

Yet, the work at Broadhead Equipment goes beyond just selling products. Their service department encompasses a broad spectrum of offerings, ranging from comprehensive maintenance to repairs and hydraulic services, catering to every need.

While Broadhead Equipment excels in its extensive offerings, its true focus is post-sale customer care. The dedicated team at Broadhead genuinely values their customers, ensuring they extract the utmost value from their purchases.

“We are focused on taking care of our customers. Whether they are buying their equipment from us or somewhere else, we are here to be of service,” Jordan says.

If you’re in the market for outdoor equipment, Broadhead Equipment is the place to go! With their unbeatable prices, vast inventory, and commitment to customer satisfaction, you can trust that you’ll find the perfect equipment for your needs. WL

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