Six Fan-Favorite Brands to Discover at The Hive

Words by Jenny Lynn Davis | Images by Ryan McGill and courtesy of Noah’s Glow

Located in downtown Jasper, Alabama, The Hive is a go-to spot for those who enjoy thoughtful, handcrafted, and unique products.

The Hive showcases a range of brands that bring quality and care to everyday life. Here are six standout brands you might want to check out on your next visit.

1. Laurel Mercantile

Owned by Erin and Ben Napier of HGTV’s Home Town, Laurel Mercantile captures the cozy feel of southern living. The brand’s soy wax candles are hand-poured in Laurel, Mississippi, and are known for their high-quality ingredients and nostalgic Southern charm.

2. Oilogic

Oilogic offers a natural approach to handling everyday challenges, particularly for families with young children. Specializing in essential oil-based products, Oilogic is known for its gentle formulations that help with sleep, allergies, and stress. Oilogic’s range includes roll-ons, bath products, and diffusing solutions, all made from cruelty-free ingredients.

3. Noah’s Glow

Noah’s Glow is a handcrafted candle brand created by Jasper residents Noah and Collin Lockhart. Noah, who has Down syndrome, works alongside his brother, Collin, to create 100% soy wax candles, and their business has quickly gained support from their home community and nationwide. Purchasing these candles is a great way to support a meaningful local venture.

4. Itzy Ritzy

Parenting essentials don’t have to be boring, and Itzy Ritzy proves that. Their range of diaper bags, teething toys, and snack bags offers a mix of practicality and style. Many parents appreciate the brand’s modern, fashion-forward designs that don’t compromise on function. Itzy Ritzy also leans into sustainability with products like reusable snack bags, making them a thoughtful option for eco-conscious families.

5. Madison Sterling Jewelry

Madison Sterling Jewelry offers more than just a beautiful piece of jewelry. Each pendant in the collection corresponds to a Bible verse, and is crafted to inspire and reflect the promises of God. Cast in bronze and paired with gold-filled chains, these pieces are designed to be both timeless and personal. Madison Sterling offers a thoughtful option for those looking for a faith-based accessory with deeper meaning.

6. Terrapin Ridge Farms

Terrapin Ridge Farms brings gourmet flavor to your kitchen with its line of savory jams, dips, mustards, and sauces. Whether you’re hosting a gathering or just looking to elevate your everyday meals, their products provide an easy way to add a touch of gourmet flair. Terrapin Ridge Farms products are a go-to for food lovers and home chefs alike.

Click here to learn more about The Hive. WL

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